what happens when a couple of pop culture-crazy Northwestern grads (that'd be Anna Christopher and Laurel Felt) can't find a touchstone website that recognizes what they want?

they make the site their own damn selves.*

thanks to their ambitious booties, YOU can enjoy (trumpets please!) LilyDidIt in all its digitally-sassy glory.
LilyDidIt features:

•   live-action video, not cheesy Flash animation;

•   a platform for funny, talented, up-and-coming women writers;

•   new hilarious columns, lists, fiction and horoscopes every week;

•   vCards for occasions that are real and meaningful for young people;

•   joint access and easy sharing for Facebook fans;

•   content that satisfies the sensibilities of funny, independent, stylish, bold, "tuned in" women;

•   Lily, a central character who looks, talks, and acts like a supercool friend.

Anna Christopher
Anna Christopher is a director and writer. She grew up in Hinsdale, Illinois, writing stories and riding horses. She attended Northwestern University's Radio/TV/Film program and later earned her MFA in Directing at the American Film Institute. Christopher's shorts have screened at dozens of film festivals worldwide including the Cannes Film Festival, Chicago International Film Festival, Seattle International Film Festival, and NBC Universal Comedy Short Cuts. Her work has won a student Emmy, numerous audience awards, and Best Family Pilot at The New York Television Festival. Her web-based projects include Trojan condom web virals, an inaugural video for the launch of quarterlife.com, and the "They Say in Los Angeles" webseries. Anna currently lives in Los Angeles and is working on two feature screenplays and a documentary about four-time Olympic skier Casey Puckett. She likes dogs, tolerates yoga, and is 100% a fan of the game Cranium.
For more: www.annachristopher.com
 Laurel Felt
Across space and time, Laurel Felt has worn many hats, including: comedian; journalist; director; writer; scholar; wool cap with pompom. At Northwestern University, she studied Social Policy, Political Science, and French, as well as pursued her extra-curricular passions. Laurel has studied at Chicago's famous iO, dabbled in stand up, played for four years with improvisational comedy troupes The Titanic Players and Valid Hysteria, and performed at ImprovBoston, the New York International Fringe Festival, and the St. Louis Improv Festival. Her theater reviews, film critiques, and humorous columns have appeared in arts + performance magazine and The Daily Northwestern, while the 2008 and 2009 Cricket Feet Showcases have featured five of her original, comedic sketches. She is currently pursuing a doctorate at the Annenberg School for Communication at the University of Southern California. Building on her MA in Child Development from Tufts University, Laurel is investigating how best to utilize mass media in order to entertain, educate, and inspire young people to pursue social change. She supports her adopted city of Los Angeles by frequent payment of parking tickets.